GeoShack Celebrates 25-Years!

GeoShack's 25th anniversary logo

Company Sees Dramatic Growth Becoming Topcon’s Largest Master Dealer in North America 

DALLAS, TX – April 24, 2020 – GeoShack, Inc. – 2020 is a big year for GeoShack as it celebrates 25-years in business.  GeoShack’s formation, in 1995, changed the distribution landscape for the markets it serves.  Since the company’s inception, GeoShack has seen extraordinary growth, becoming not only North America’s largest overall Machine Control dealer as well as Topcon’s largest distributor.  The company has seen numerous changes over the years, growing from a small regional dealer with 1-location in North Texas to having a real North American presence with 19 locations in 8 states and the province of Ontario, and from 5 employees to over 180 employees today.

GeoShack, Inc. was formed in response to the rapidly changing marketplace in the construction laser, machine control, GPS and survey instrument markets.  In 2003 the company took a giant leap forward with the merger of four independent distributors and a brand new Master Distribution Agreement with Topcon Positioning, creating the basis of what the company is today.

  • GeoShack in Dallas, Ft Worth, San Antonio and Austin, Texas
  • Spectra Laser & Precision Instrument Inc. in Houston, Texas
  • Laserline Ontario in Toronto and Exeter, Ontario, Canada
  • Blue Beam in Cleveland and Columbus, Ohio & Detroit, Michigan

The industry has also changed significantly over the years – the technology and products have evolved and become more software-driven.  GeoShack has had to change with the markets to stay competitive.  The company’s leadership approach has played a significant role in GeoShack’s success, consistently collaborating to deliver industry-best products and services while fostering internal professional growth.

“The real foundation of our success lies in the long-term relationships we have established with our customers, our employees, and our manufacturing partners,” said Mr. Scott Beathard, President and CEO.  “We have always operated as an active member of the industries we serve.  Over the years, we have evolved to serve our customers and the markets, by delivering solutions that have and continue to fundamentally reshape the competitiveness of their businesses.  We will continue to invest in our people and will keep looking for ways to better serve our customers so we can be here for them over the next 25-years and beyond.”

“Strategic acquisitions have been fundamental to the growth of the company over the years and our ability to deliver quality products and services to our customers,” added Mr. Tom Brennan, Vice President.  “We have made several acquisitions which expanded the markets we serve.  Whether it’s through internal development or acquisition, we continue to work hard to deliver the technology and services our customers want.”  Mr. Brennan was President of Spectra Laser in Houston and continues to serve on the Company’s Board of Directors.

Mr. Thomas Hawthorne, the company’s COO, comments, “Over the years we’ve had an extremely strong financial track record when compared with other companies in the markets we serve.  We have continued to grow consistently over the years.  This is a real testament to what can be achieved when we stay focused on the needs of our customers.”

GeoShack would like to take this opportunity to thank our customers for putting their continued faith in our organization, our employees for their hard work and dedication to supporting our customers, and Topcon, our primary vendor partner, for supplying us with the technology and products to serve our customers.